by Paul Helmick | Technology
Paul’s Perspective: The slowing growth of Apple’s App Store is a critical barometer for the mobile app market and hints at trends that all digitally-focused businesses should heed. Understanding these shifts can help inform strategies for driving customer...
by Paul Helmick | Business
Paul’s Perspective: Understanding the journeys of successful entrepreneurs offers invaluable lessons and motivation for business leaders. These real-world examples can serve as a blueprint for overcoming obstacles and driving innovation. Key Points in Article:...
by Paul Helmick | Business
Paul’s Perspective: As the job market continues to integrate with digital platforms, it’s imperative to understand these changes for any company looking to hire or for individuals seeking employment. This evolution shapes how we approach career development...
by Paul Helmick | Marketing
Paul’s Perspective: As we navigate a digital ecosystem saturated with content and communication channels, email marketing continues to be an invaluable asset for businesses. By focusing on personalization and data integration, companies can make meaningful...
by Paul Helmick | Business
Paul’s Perspective: Understanding the pivotal discussions and ideas from 2015 can give us a retrospective insight into how far we’ve come and where current trends might lead. This consolidation of knowledge serves as a reference point for innovation and...
