by Paul Helmick | Marketing
Paul’s Perspective: This article emphasizes the power of video marketing in the current business landscape. It offers the quantitative evidence needed for companies to consider investing more in video content as a means to significantly enhance customer...
by Paul Helmick | Business
Paul’s Perspective: The implications of automation are profound, not just for the American workforce, but for the global economic landscape. It’s essential to understand how businesses can navigate this shift and remain competitive. Key Points in Article:...
by Paul Helmick | Marketing
Paul’s Perspective: The article sheds light on the subtle yet impactful factor of timing in B2B sales engagements. It emphasizes that knowing the right moment to interact with potential customers is not just serendipitous but can be understood and leveraged for...
by Paul Helmick | Technology
On our phones, we use apps much more than we use the web browser Facebook gets almost 19% of our time Gaming apps have declined some Social / Chat apps increasing Via: Marketing Charts, Stats, Facts & Trends
by Paul Helmick | Marketing
Paul’s Perspective: The crux of the article drives home the need for businesses to stay agile with their digital marketing strategies. As demographics shift and platform preferences change, remaining informed and adaptable is key to maintaining engagement and...