by Paul Helmick | Technology
Paul’s Perspective: Understanding the criteria that industry leaders like Facebook employ for hiring can provide valuable benchmarks for all companies. These insights can shape the way businesses approach their own hiring processes to secure talent capable of...
by Paul Helmick | Technology
Paul’s Perspective: This article’s scrutiny of platform loyalty highlights a pivotal shift that could influence market dynamics. Business leaders and tech managers should heed these insights to align their IT strategies with emerging user preferences. Key...
by Paul Helmick | Marketing
Paul’s Perspective: Understanding the mechanics and benefits of drip marketing can transform a company’s lead nurturing strategy. This knowledge is key to developing a more refined, effective approach to converting prospects into loyal customers. Key...