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CMOs Leaving Their Posts at Increased Rate

CMOs Leaving Their Posts at Increased Rate

Chief Marketing Officers are vacating their roles more frequently, signaling a shift in the marketing landscape.

The trend underscores the evolving expectations and challenges faced by today’s marketing executives.

Dunbar’s Numbers Reevaluated in New Study

Dunbar’s Numbers Reevaluated in New Study

A recent study offers a fresh perspective on Dunbar’s Numbers, challenging long-held assumptions about social connections.

It provides new insights on how many relationships individuals can comfortably maintain.

Email Leads SMB Retail Customer Acquisition

Email Leads SMB Retail Customer Acquisition

For small and midsize retailers, email marketing stands as the most effective digital tool for customer acquisition and retention.

The tactic proves more successful than social media, company websites, and display ads.

Sales Strategies in the Digital Era

Sales Strategies in the Digital Era

Effective sales tactics have evolved with the digital age, focusing on personalized customer experiences.

This transition necessitates an understanding of new digital tools and platforms.